In today’s dynamic and digitally driven hospitality sector, the ability to manage online revenue effectively is critical to success. Hotels face the dual challenge of maximizing occupancy and ensuring optimal pricing to stay competitive. This is where revmerito has been making significant strides since its inception in 2017. We sat down with Vishal and Rina, directors of revmerito, to discuss how their company is transforming the hospitality industry.


Q: What inspired you to start revmerito?

Vishal: With over 15 years of experience in the travel industry, I noticed a significant gap in expertise available to standalone hotels regarding online revenue optimization. Many hotels lacked the knowledge to effectively manage their online presence and pricing strategies. This insight led me to create revmerito to fill this void and help hotels harness the power of data-driven revenue management and digital distribution.

Q: Can you describe the range of services that revmerito offers?

Smritee: revmerito offers a comprehensive suite of services tailored to the hospitality industry. Our primary focus is on online revenue management, where we use advanced analytics to determine the best pricing strategies and maximize room occupancy. We also excel in online reputation management, helping hotels improve their visibility and customer perceptions across various platforms.

Rina: Additionally, we provide Global Distribution System (GDS) and Internet Distribution System (IDS) management, ensuring that hotels are optimally listed across multiple booking channels to broaden their market reach. Another cornerstone of our offerings is technology consultation, where we guide hotels in selecting and implementing the best digital tools to streamline their operations and enhance customer experiences.

Q: How has revmerito grown since its launch?

Vishal: Since our launch in 2017, revmerito has seen remarkable growth. We now manage a portfolio of over 100 hotels across India, ranging from three to five-star establishments. This rapid expansion is a testament to our strategic approach and the value we deliver to our clients. Our success has been recognized with several prestigious awards, including the Most Trusted Online Revenue Management Service Provider – Global Choice Awards 2021 and the Best Hospitality Online Revenue Management Firm 2021 by APAC Insider Business Award.

Q: What do you attribute revmerito’s success to?

Rina: A significant factor in our success is the combined knowledge and passion of our leadership team. Our approach is not just about providing services but about building long-term relationships with our clients, ensuring continuous improvement and adaptation to market changes. Our diverse backgrounds and experiences allow us to offer a holistic and highly effective suite of services.

Q: What are revmerito’s future plans?

Vishal: Our future looks very promising. We aim to expand our footprint beyond India and operate in at least 10 countries over the next decade. This ambitious plan underscores our commitment to becoming a global leader in online revenue management for the hospitality industry. We are driven by core values such as good communication skills, an analytical approach, humility, and truthfulness, which ensure that we not only meet but exceed client expectations.

Q: Why should hotels in Bali and beyond choose revmerito?

Rina: Partnering with revmerito offers numerous benefits. Our services are designed to save resource costs by outsourcing critical online business functions, making operations attrition-proof and expanding online visibility. This allows hotels to focus on their core hospitality functions while we handle the digital complexities.

Moreover, our data-driven approach ensures that hotels sell the right rooms at the right prices at the right times, significantly boosting revenue. Our expertise in improving online reputation translates into better conversion rates and customer satisfaction, essential for sustained growth in the competitive hospitality market.

Q: In conclusion, how would you summarize revmerito’s impact on the hospitality industry?

Smritee: In an era where digital presence and effective revenue management are crucial, revmerito stands out as a beacon of innovation and reliability. For hotels looking to optimize their online business strategies and achieve sustainable growth, we offer a proven, expert-driven pathway to success. As we set our sights on global expansion, our impact on the hospitality sector is poised to grow, bringing cutting-edge solutions to hotels worldwide.

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